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FUNNY DENTAL OFFICE VIDEOS.
The Curse of The $99 New Patient Special- Dental Marketing
The $99 New Patient Special is a phrase that sends chills down the spine of many dentists. It's cheapening undertones and blatant use of money in an ad headline make it feel like a slightly more attractive Groupon offer. What "dental marketing specialist" could...
Develop Your Highlight Reel – Dental Leadership Series
Stop watching everyone else’s highlight reel and make your own. In the ten years I have been servicing the dental industry I’ve had the opportunity to work with some pretty great business owners. However, they all didn’t start that way. The main reason was because...
Are Online Reviews Still Important for Dentists?
To be successful in dental marketing it’s time to think beyond advertising and reviews. It seems like online reviews have been around for decades. In reality, it only started heating up in 2012. That’s when Google, Yelp, Facebook, Trip Advisor and Foursquare (remember...