Thanks for stopping by to learn more about me and the services I provide my dental clients.
I’ve been an independent marketing consultant for 13 years and exclusive to the dental market since 2010. I’ve always had a passion for working with community-based businesses. I sold my first ad when I was 15 for the high school yearbook and then sold advertising to local businesses at The University of Tennessee’s school newspaper.
After college, I worked in sales for TV stations, and later at an advertising agency. In 2005, I went independent because I found my talent was developing strategies for hyper-local businesses and executing them through numerous media sources.
I’ve worked with all types of group and individual practices building campaigns focused on consumer behavior. These campaigns are developed based on patient profiles in the communities my clients serve.
While most dental marketing companies focus on one blanketed message to everyone, I believe in developing strategies that speak directly to potential new patients as well as current patients on a more personal level.
My process of diversifying messaging has helped my clients accomplish numerous milestones in their individual practices, including 50% revenue growth, opening additional locations, and increasing treatment planning percentages by 30% or more.
Recently, I have been working with Dental Service Organizations (DSOs) to help their management teams develop scalable strategies to lure additional doctors and practices into their footprint. In 2018 I was accepted into the Academy of Dental Management Consultants (ADMC)
I’m a proud resident of Charlotte, NC. I’m married to a wonderful woman from the midwest and we recently just had our first child. I’m a Panthers fan and a huge college football fan so fall tends to be my favorite time of year. We love traveling to new places and are slowly making our way around the globe.
If you would like to speak with me about my marketing or business coaching services or you need someone to speak at your next event, please set-up a call by clicking here.